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作者简介

Learn how to achieve sustained business growth even in the toughest economic times. Author A.T. Kearney surveyed some 29,000 global companies over fourteen years and studied more than eighty companies in depth, in order to determine how the best companies continue to grow in good times and bad. Based on this extensive research and on the best practices of the most successful companies, Stretch!  presents a practical, step-by-step plan for positive organic growth.

书籍目录

PrefaceAcknowledgmentsIntroductionPart I: The Growth Landscape　Chapter 1: Mapping the Challenges and Hurdles to Growth　　The Growth Challenge: It’s More Than One Summit    Many Popular Growth Concepts and Strategies Have Failed    The Coca-Cola Challenge: Growth Hurdles at the Turn of the Century    Can We Overcome the Growth Challenge?   Chapter 2: The Consolidation Game    Learn by Example  Chapter 3: Governments Can Help and Hinder Growth    Industry Growth Rates Vary by Country    Governments Promote Specific Target Industries    Mixing Business and Politics on the Endgames Curve    Heightened Levels of Protectionism    A Brief World Tour    Lessons LearnedPart II: The Case for Growth  Chapter 4: The Growth Objective    Find the Right Path    Pulling All the Right Levers  Chapter 5: Getting Ready to Grow    Positive Aspects of Growth    The Impact of Industry Consolidation    The Growth DiagnosticPart III: The Stretch Growth Model  Chapter 6: Introduction to the Stretch Growth Model    A Tale of Two Strategies    Decentralized and Unified  Chapter 7: Operations: Removing Bottlenecks and Barriers    Operations-Driven Growth at Wal-Mart    1.Sourcing and Vendor Management    2.Product and Service Quality    3.New Product Development    4.On-Time Delivery    5.Superior Customer Service    6.Sales Effectiveness    7.Pricing Strategy and Execution    Graco  Chapter 8: Organization: Creating High-Performing Companies    Goldman Sachs    Eliminate Friction    Break Down Growth Barriers    Sara Lee    Improve Decision-Making Processes    Align Compensation and Growth    HSBC Holdings  Chapter 9: Strategy: Exploiting Strategic Levers    Toyota    What Industry Are You Really In?     What Is Your Customer Growth Strategy?     What Distribution Channels Fuel the Best Growth?     Which Countries Should You Compete In?     What Is the Best Product Portfolio?     Teleflex    Where Do Mergers and Acquisitions Fit In?     Robert Mondavi  Chapter 10: Stretch: Achieving Extraordinary Growth    Nestlé    Value Chain and Business Model    Customer Base    Service    Partnership and Risk Sharing    Distribution Channels    Brands    Convenience and Customization    Geographic Reach    Technology    Johnson & JohnsonPart IV: Execution and Conclusion  Chapter 11: Organizing for Growth: Resourcing Implementation Considerations    Gaining the Conviction for Growth    Selecting the Right CEO for Growth    Establishing a Growth Culture    Organizing for Globalization and Geographic Expansion  Chapter 12: Reengineering Your Business Processes for Growth    Basic Enabling Processes    Innovation: The Birth of New Products and Services    Growth Portfolios    Managing Merger and Acquisition Decisions  Chapter 13: Future Challenges for Growth    Reasons for Hope    Growth Prospects for Major Regions    Growth Predictions in Key Industries    Stretch into the FutureAppendix: Overview of Economic Value Added (EVA) and Other Value FrameworksPricing StrategiesNotesIndex

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