英语阅读教程-第一册

作者简介

《高职高专英语系列:英语阅读教程(第1册)》在教育部“十二五”规划的大局下，以加强高职高专院校学生实践能力和职业技能的培养为宗旨，顺应当前的改革大潮。本系列教材配合本校的教学改革与精品课程建设，努力打造符合高职高专办学理念与要求以及满足企业生产、建设、管理、服务一线需要的高质量立体化的精品教材。

书籍目录

总序
编写说明
Unit 1 Giants in Business
Ⅰ Lead-in :Picture Talking
Ⅱ Comprehensive Reading:Passage A Bill Gates
Ⅲ Reading in Depth:Passage B Li Ka-shing
Ⅳ Reading Skill Focus:Context Clues （1）
Ⅴ Extending Reading:Rich Parents May Not Mean Rich Kids
Unit 2 Queens of Business Kingdom
Ⅰ Lead-in:Picture Talking
Ⅱ Comprehensive Reading:Passage A Mary Kay
Ⅲ Reading in Depth:Passage B The Most Famous Woman in China:Story
of Yue-sai Kan
IV.　Reading Skill Focus:Context Clues（2）
Ⅴ Extending Reading:Ding, 20, Strives to Become A Model Boss
Unit 3 Career Planning
Ⅰ Lead-in:Picture Talking
Ⅱ Comprehensive Reading:Passage A Kai-fu Lee's Talk about Career
Planning
Ⅲ Reading in Depth:Passage B Indra Nooyi
Ⅳ Reading Skill Focus:Context Clues （3）
Ⅴ Extending Reading:Ma and His Successful Business
Unit 4 Brand Story
Ⅰ Lead-in:Picture Talking
Ⅱ Comprehensive Reading:Passage A Nokia-Connecting People
Ⅲ Reading in Depth:Passage B Nike-Just Do It
Ⅳ Reading Skill Focus:Context Clues（4）
Unit 5 Fashion Life
Ⅰ Lead-in:Picture Talking
Ⅱ Comprehensive Reading:Passage A Chanel-Always Elegant, Always
Unique
Ⅲ Reading in Depth:Passage B Prada-Luxury Kingdom
Ⅳ Reading Skill Focus:Identifying References
Ⅴ Extending Reading:Lady Gaga Fashion-There Is Nothing to Be
Afraid
Unit 6 Unique Business-running View
Unit 7 Fashion Products
Unit 8 Business Color Psychology
Unit 9 Personal Finance
Unit 10 To Be A Smart Consumer
Unit 11 Business Communication
Unit 12 Business Culture
参考文献

图书封面

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