现代管理宗师德鲁克文选

作者简介

德鲁克----“现代管理学科的一代宗师”。 　　 本书收录了德鲁克教授近20年撰写的具有经典意义和代表性的、写于不同时代的58篇论文。 　　 由德鲁克教授亲自遴选并欣然为其在中国的出版作序。 　　 用浅显的文字表达深邃的理论，上到总裁，下到小老板的必读著作。 　　 70年代国内出版本书中文节选，广受赞誉。　　 德鲁克其他著作请见以下专题：　　 纪念大师德鲁克：管理经典系列

书籍目录

PART1 The frontiers of management
Chapter 1
The changed wourld economy
Chapter 2
America's entrepreneurial JOB MACHINE
Chapter 3
Why OPEC had to fail
Chapter 4
The changing multinational
Chapter 5
Mordern prophets:Schumpeter or keynes?
Chapter 6
Picking people:the basic rules
......
PART 2
The changing world of the executive
Chapter 1
A scorecard far management
Chapter 2
Helping small business cope
Chapter 3
The delusion of profit
PART 3
Management for the future:the 1990s and beyond
Chapter 1
The new productivity challenge
Chapter 2
Leadership:more doing than dash
Chapter 3
Tommorrow's managers:the major's trends
PART 4
Management in a time of great change
Chapter 1
The theory of the business
Chapter 2
planning for uncertainly
Chapter 3
The five deadly business sins
Chapter 4
managing the family business
Chapter 5
Six rules for presents
Chapter 6
managing in the network  society
......

图书封面

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